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mattsm (12K)

Contact Matt Eliason
Phone: 0409 349 752



The media and news represents a powerful information channel on a local, regional, national or international scale. While today's the media is overwhelmed with press releases, a well written press release with a headline written to thrill and that has the 'hook' stands a greater chance of success.

Matt works as a freelance journalist and has broad experience in the production of focussed press releases for a range of media.

Matt also provides journalist services as a conference media coordinator, producing media alerts, media releases and providing follow-up services and media liaison to ensure maximum media and news exposure in print, radio, online and TV news. Results include coverage on national radio (ABC), state-based TV news (ABC,7, Ten), print (Queensland Country Life, Courier Mail, regional papers) and internet news outlets (Australia and the USA).

As part of his role with the Queensland Department of Primary Industries, Matt wrote dozens of press releases on diverse subjects including: biotechnology, farmhouse cheese-making, agronomy issues, plant breeding, marketing (agricultural and small business), spatial analysis, conference items, entomology, plant and animal pathology and Ministerial releases.

Other experience with media includes working as editor of a community newspaper and journalist with the Toowoomba Chronicle (Qld). He also worked as a freelance journalist suppling articles to a range of national magazines and selected broadsheet newspapers as well and work for clubs and small business.

Matt is available to shape your existing information into a form that is appealing to the media. Work can be through on-site interview, using dot point information sent by email or through telephone consultation and interview. Services are provided Australia-wide. Please contact Matt directly to discuss your needs.