Web
Archived posts from this Category
New Google browser - not so mch gold as Chrome
Posted by MattE on 02 Sep 2008 | Tagged as: Web
During my occassional rummage through the forums I came across this post and one line in it that really does not ring true for me.
Official Google Blog: A fresh take on the browser
So why are we launching Google Chrome? Because we believe we can add value for users and, at the same time, help drive innovation on the web.
What Google happily admits to is taking the ideas (and one assumes the code as well) from other internet browsers (including the open-source browser, FireFox) and creating Chrome, the all new bells and whistles internet browser.
Now here is the rub - they are also asking the software development community to pitch in and help take the new browser from the just released beta into the first stable version.
CHOICE magazine makes some poor choices
Posted by MattE on 26 Aug 2008 | Tagged as: Marketing, Web, consumer engagement
I was looking at this page CHOICE - GPS: car navigation review mainly because I am looking at one of those fangled GPS units.
But there are two aspects about this page that cause me to question what the Powers That Be allow staff to get away with.
The first is this image: Continue Reading»
Avatars - creating your online mascot persona
Posted by MattE on 22 Aug 2008 | Tagged as: Web
I have been reading a few blogs in the past few days, and one thing that strikes me is the high number of, well… AWFUL photos that are used to show the blog owner or post author.
While there has been talk around the net this week about not putting up videos of yourself doing something that is likely to embarrass your employer (with examples of footage of people in booze-ups at college seeing them sacked years later by their employer when someone discovers it and decides it reflects badly on the company) surely people must realise that a really bad photo of themselves on their blog, social media site or website does them no favours.
There are two solutions: Continue Reading»
The online business world - about time and culture
Posted by MattE on 21 Aug 2008 | Tagged as: Communications, Web
I was reading a blog about how the world was no longer round, it was flat.
This was written from a marketing and branding approach and used McDonalds as the example. No matter where you go there is a McDonalds - a type of constant on a world of changing cultures and beliefs.
Which started me thinking about how the internet fits into all of this.
When I first heard of the internet, when really he only think available were those old-fashioned BBS services, I was fired up at the thought of being able to access NASAs site and look at their pictures of Mars.
Is China blocking Yahoo IM, Skype and Twitter services??
Posted by MattE on 31 Jul 2008 | Tagged as: Web
The impact of China’s restrictions on access to certain websites may have spilled over to other web services.
Today we find we have been unable to connect to our business associates in Chine using Yahoo IM, and attempts to reconcile communication using Skype and Twitter have also proven unsuccessful.
All Skype users in China appear offline, and the usual quick responses from people when contacted using the Twitter service have been met with a stoney silence.
Has anyone else been experiencing difficulties contacting people in China using these live services?
Business idea/tip…sites for weekend web browsers
Posted by MattE on 14 Jul 2008 | Tagged as: SMS, Web
Wondering how to make a commercial run on the surge to mobile web browsing? It seems at present its pretty clear cut. People look at different things on the weekend that they do during the week.
So here’s the tip….develop products and servcies athat are very much focussed on recreation and leisure.
If you have a web site that deals in recreation or leisure, then make sure you develop a mobile browser friendly version.
TelePresence Holographic Video Conferencing
Posted by MattE on 31 May 2008 | Tagged as: Communications, Web
If you are into seeing the future early, have a look at the video linked to from the site below.
Cisco On-Stage TelePresence Holographic Video Conferencing
The ‘Cisco On-Stage TelePresence Experience’ was an ambitious collaboration between Cisco and Musion Systems, which took place during the opening of Cisco’s Globalization Centre East in Bangalore, India.
Musion seamlessly integrated their 3D holographic display technology with Cisco’s TelePresence’s system to create the world’s first real time virtual presentation.
Top 10 Online Retailers by Conversion Rate: April 2008
Posted by MattE on 27 May 2008 | Tagged as: Marketing, Web
Grokdotcom reports on the Top 10 Online Retailers by Conversion Rate: April 2008
Must admit the benchmarks are pretty interesting - especially for we mere mortals who see so many people leave our site in the first 30 seconds - the benchmark 600+ seconds is something to aspire to.
Of interest, and a statistic that mirrors the data for our sites in the 15% natural search traffic. This shows that other methods of gaining traffic do work and that a sudden slip in the SERPs may not spell utter doom.
Windows on verge of collapse
Posted by MattE on 07 May 2008 | Tagged as: Web
This is an interesting read…
Windows on verge of collapse, says Gartner
Reports are emerging that according to a Gartner analysis, albeit a controversial one, Windows is on the verge of collapse. The conclusion being that unless something is done soon then it is only a matter of time before a competitor that is more able to tackle the problems it has faced will emerge and dethrone the OS King.The analysis, carried out for Gartner by Michael Silver and Neil MacDonald, included a survey which asked if Microsoft needed to radically alter its approach to Windows to stay viable. Of the assorted IT managers and executives questioned, half apparently raised their hands.
I must admit I had been planning on a new computer and putting XP on it before XP fell into non-availability…but Vista’s problems seem to have forced Microsoft into extending its availability till 2010.
Top 10 Online Retailers by Conversion Rate: February 2008
Posted by MattE on 23 Apr 2008 | Tagged as: Web
Here are some web site sales conversion statistics from the USA. The names of most will be familiar to most of us. So I am thinking that good conversions rates also have a lot to do with brand trust and familiarity with the brand name.
Most of these companies spend large amounts on off line and on line advertising and branding, including via affiliate programs.
Can you build this sort of comfort with your brand. Yes you can, through ongoing communication with your customers (note these statistics do not differentiate between new and returning customers) via email/newsletters.
