General
Archived posts from this Category
How to reduce the cost of your mobile phone calls
Posted by MattE on 08 May 2011 | Tagged as: Business, General
In an effort to maintain profitability, Australian mobile phone providers have been massaging the way they offer plans to consumers.
For the consumer, while the deals may appear appealing with new handsets and included calls and data, the reality is consumers are falling victim to clever marketing and increasing call rates.
So you think you are an entrepeneur??
Posted by MattE on 14 Jan 2011 | Tagged as: General, Marketing
One aspect of success in business can be the ability to see an opportunity and to act on it. Sometimes you will meet with success, other times not.
This is an article about how a Chinese entrepreneur saw a ring, and decided to make a close replica.
More importantly, it provides a small window into the psychology of many Chinese – which I saw exhibited time and time again when I visited there last last year. This is if there is a resource or opening and no one is taking it, then they will. (Which is why they will step into any gap in a queue.)
Read the article here
Bootstrapping – looking at business differently
Posted by MattE on 05 Nov 2010 | Tagged as: Business, General
These days business seems to get bogged down in planning, financing, more planning and optimism.
Here is a great blog post that talks about a thing called bootstrapping.
Here is the start
Win two free nights accommodation
Posted by MattE on 03 Jul 2010 | Tagged as: General
Accommodation Plus, the free to use hotel booking site for Australia and New Zealand needs a name for their site mascot.
The prize is two nights accommodation including breakfast at any Metro Hotel, Apartment, Resort or Inn of your choice!
What is SMS text messaging?
Posted by MattE on 08 Jun 2010 | Tagged as: Business, Communications, consumer engagement, General, Marketing, SMS
SMS, or short message service, is a fast communication channel for businesses of all types that allows great opportunity for innovative marketing and communications.
SMS has become a mainstream means of communication, reaching consumers on their mobile phones. SMS messaging has become an increasingly integral component of communicating customers who either buy your goods or make use of your services, plus for internal communications.
How to reduce the cost of using your mobile phone overseas
Posted by MattE on 30 May 2010 | Tagged as: Communications, General, SMS
While there are many websites that can help you reduce the costs of overseas travel on aspects like hotels, airfares, car hire and tours, many people come home to a shock when they receive their mobile phone bill after using it while set to global roaming.
Many countries are notorious for their costs of telecommunications, especially when you have set your phone to global roaming.
Several years ago on a trip to The UK and France, after minimal outbound and inbound calls I was unpleasantly surprised at my next mobile phone bill.
Woolworths to stop credit option on debit card transactions
Posted by MattE on 18 Apr 2010 | Tagged as: Business, General
It seems the cost of shopping at Woolworths supermarkets is about to get a little more expensive if you use a Visa or Mastercard debit card with news that the supermarket giant will no longer be allowing people to use the credit option when using debit cards.
As reported in Inside Retailing
“The only change for customers using Visa Debit and MasterCard Debit cards will soon be the need to press either the `cheque’ or `savings’ buttons to access their funds through the Australian-owned eftpos network, rather than the international credit card network,” Woolworths said.
10 ways our free SMS toolbar button can make your life easier
Posted by MattE on 06 Apr 2010 | Tagged as: General, Media
Need to send a quick txt message but hate typing it out on your phone keypad? Want to send messages cheaper? Technology makes both these scenarios easier and from the comfort of you desktop.
SMS Central has a great little free app in its user interface that allows you to place a toolbar button on your browser that allows fast and convenient sending of text messages.
Here are 10 reasons why you should get your toolbar button:
Original Do Not Call registrations are now expiring
Posted by MattE on 25 Mar 2010 | Tagged as: Communications, General
If you registered on the Australian Do Not Call Register when it first commenced, then your registration is about to expire.
If you provided an email address at the time of registration then you should or will soon receive a reminder in your email box.
If not, or to be sure, then visit www.donotcall.gov.au and re-register.
Now all re need to have is some additional tightening of who can call you.
Will Bing search become a household name?
Posted by MattE on 10 Jul 2009 | Tagged as: General, Marketing, Web
I was reading an article the other day about the progressive inroads that Microsoft’s new search engine Bing is having is the search world.
Admittedly they are still a long way behind and only have a small sector of the market, but its popularity is slowly increasing. If you have not seen it yet, check it out.
Reports are that Microsoft has spent 100 million dollars on advertising to get the new search engine into people’s faces.
But is Microsoft its own worst enemy? I ask this because while Bing is being promoted as a product brand, it is also being branded as a Microsoft product. Seems the powers that be at Microsoft just cannot resist keeping one branding hand on their new baby.
