PlusOne - Musings of a marketer » Make money with YouTube

Posted by MattE on 19 Feb 2007 at 10:52 pm | Tagged as: Marketing, Media, Web

So it seems YouTube has finally decided to share revenue. Not a new idea of course, there have been a number of discussion groups that have shared ad revenue for a number of years. Plus there are other sites where, if you contribute an article, then you get a share of the revenue from adsense ads shown on that page.

I guess YouTube will initially work this based on page views from ads shown on YouTube where the clip is featured.

An interesting conundrum being addressed is for footage used on third party website via the coding provided for free. Is being assaulted by an ad at the beginning of the clip bearable and will it be contextual advertising?

Will clip owners have the choice of ad or no ad I wonder?

People who upload their own films to the video-sharing website YouTube will soon get a share of the advertising revenue.

YouTube founder Chad Hurley has confirmed that his team is working on a revenue-sharing mechanism that would “reward creativity”.

He said the system would be rolled out in a couple of months and use a mixture of advertisements, including short clips shown ahead of the actual film.

The offer applies only to people who own the full copyright of the videos they are uploading.

Source: abc.net.au