July 2006

Monthly Archive

Webmaster Interview – Laurie McArthur from Wilderness Landscape Photography

MattE 31 Jul 2006 | : Webmaster Interviews

Time to head downunder for our latest webmaster interview. Laurie has a passion for photography and is exploring ways of mixing this love with earning some money from the internet. It is worth visiting Lauries sites if nothing else that to see his photos.

If you run more than one website. what is the name and URL of your primary website

Wilderness Landscape Photography

The internet provides access to global audiences and markets. Where are you located and is your market influenced by your location?

I’m an Australian, living on the Far South Coast of New South Wales. This is more or less the south eastern corner of the Australian mainland. I’m about half way between Australia’s two major cities: Sydney one way and Melbourne the other. It’s about a day’s drive to either.

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Keep your staff happy

MattE 07 Jul 2006 | : Communications, Marketing

Staff remember promises of job improvements and work benefits almost 100% of the time.

Unfortunately, bosses tend to remember them far less frequently. Forgetting a promise easily leads to staff miscontent, lower productivity, poor morale and higher staff turnover.

Don’t be a forgetful boss. If you make a promise, keep it. Make sure you don’t forget simply by writing it down in your diary the day you made it (including the circumstances) and then make a later diary note to implement it, with reference to the original diary entry.

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Business books mini library for sale

MattE 04 Jul 2006 | : Communications, Marketing, Media

For Australian readers, I have a mini library of 10 business books for sale on Ebay. All new and left over from my business bookshop. $373 value – starting bid just $25

View the titles – business books for sale on Ebay

I have others as well. Contact me about those via email

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How to choose a web host – 8 critical aspects

MattE 04 Jul 2006 | : Web

How to select a reliable web host is not always such an easy task. There are hundreds of thousands out there -  but who is good?

A reliable web host is vital for any online business, or even any business with an online presence.
Please read the guide we have written a Guide to choosing a web host. This covers 8 critical aspects and we make a big recommendation!

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Banda Acheh – before and after the tsunami on Google Maps

MattE 03 Jul 2006 | : Web

The time lag in updating images on Google Earth/ Google Maps can result in some unique opportunities for comparisons over time.

A case in point is this Banda Acheh satellite image.

To the right is an old image strip, while on the left is a later image strip. It is impossible to tell how recent, as the 2006 copyright notice does not tell us much.

But interesting none-the-less.

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Google goes mobile-friendly

MattE 02 Jul 2006 | : Communications, SMS, Web

I don’t know what is so fantasic abut this story, Google goes mobile in Europe, except that it seems because Google is behind it then it must be new and fantastic.

All that is required to make any website phone browser friendly is to use the WAP code. There are even free programs like the opera mini browser that will render most pages (though most pages are still less than perfect in the display) for the viewer.

Mobile information access is going to be HUGE with 3G and all website builders should look at either catering for both browsing modes, or recreating sites in WAP-friendly fashion.

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Commission Junction – losing the plot?

MattE 02 Jul 2006 | : Marketing, Web

From previous posts about affiliate marketing from both a merchant’s point of view and an affiliates perspective I find the recent actions of CJ to switch over to Java Script links a typical example of a network acting in its usual manner. Even my post How to put affiliates offside – by Clixgalore is a mild example compared to what CJ is doing.

The first is they credit merchants with knowing what they are doing – lets face it, on the average network at least 50% of merchants should not have been accepted in the first place. Poor sites, and even worse conversions. Giving them the responsibility for keeping their offers and creatives up-to-date is bad news. If Dell cannot do it on the Clixgalore network, what hope is there for smaller players with less resources to manage the affiliate marketing aspects.
As for affiliates, lets face it, over 90% don’t have a clue of what they are doing. So the change to them is beyond their understanding – the slower page load times, the invasive site monitoring that can happen, not to mention a loss of anchor text value of links.

What to read more on this debarcle? Here is and interesting post on the Monetise Blog – and I suggest you check back through the recent month’s post for lots of other good dirt on what is happening. CJ: Is Tracking Off or Just Reporting?

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