PlusOne – Marketing Musings

Looking at a new business venture or wanting to explore some different avenues for your current business?

One of the best ways to track down information is via a web search. Sit down with a cup of coffee and spend a few hours seeking out what you are after.

But there is an easier way! Google Answers is a service that allows you to ask a professional web surfer to do the research for you. Pay what you want, though amounts are typically US$50+

But there is another aspect to Google Answers that means you can get some great research result for nothing. This is achieved by searching the site using various keywords that are related to the information you want. You might be surprised at what you discover – and the depth of response by the Google Answers person.

Take for example a search for “niche markets” +wine. This is the result Google Answers results. Yes it is only one result, but read the response! There is some great additional reading there – enough to keep you reading for days.

Plus there are other keyword combinations you ca try as well such as “wine market”. This brought up a couple of other results, one of which had some other great resources listed.

The home page is http://answers.google.com

Your comments on the Google Answers services are welcomed.

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